Category Archives: Marketing Advice

Whether you're launching your first Google Ads campaign or considering it, the big question on your mind is probably, "How long does it…

Confused about whether to use Facebook Ads vs. Google Ads? Each platform is unique in its advertising capabilities, and one may be better…

I read an article recently where the CMO of UPS departed the company. Not only that, but UPS announced it would be eliminating…

When I was first starting out hiring freelance writers, I faced a complete disaster. I had bootstrapped a successful niche website that was…

Marketing agencies are lying to you. Let's time-travel back 50 years ago. You're researching a magazine to advertise in (the magazine is called…

Does this sound familiar?... You’ve been an individual contributor most of your career - and a good one at that! You’ve been able…

Digital marketing is an art and a science. It's a highly-competitive field and growing more and more in demand. Finding your first digital…