Law firm growth marketing

Get more of the right clients, not just more calls

Most law firm marketing chases clicks. I help firms grow by focusing on the cases they want, converting more inquiries into consultations and building a referral engine that lasts.

Growth experience you can trust

12+ yearsof growth and marketing leadership
$80M+ARR generated in my career
+800%website traffic in under 6 months

Results from my career across industries.

Sound familiar?

More calls isn’t the same as more clients

We get calls, but not the right cases.

Marketing brings in inquiries outside your practice areas or below your minimums.

Inquiries slip through the cracks.

Slow intake follow-up sends good prospects to the next firm on their list.

Our marketing costs keep rising.

Legal keywords are some of the most expensive online, and it's hard to see what pays off.

I help you focus on the cases you want and convert more of them.

Your growth levers

Where law firm revenue hides

Growing a firm comes down to the right cases, a fast intake process and a strong reputation.

Practice-area positioning

Messaging and pages that attract the cases you want most.

Practice areasMessagingPages

Local SEO & GEO

Get found in local results and AI answers for your practice areas.

Local SEOGEOGoogle Business

Intake conversion

Faster, friendlier intake that turns more inquiries into consultations.

Speed to leadIntakeFollow-up

Reviews & reputation

A steady flow of reviews that builds trust before the first call.

ReviewsReputationProof

Referral partners

Relationships with other firms and professionals that send you good cases.

ReferralsPartnersNetworking

Paid search efficiency

Campaigns built around case value, not just clicks.

Google AdsTrackingBudgets
How it works

A proven process, tailored to law firms

The same test-and-learn system I use with every client, focused on the metrics that matter in your industry.

Diagnose

I review your funnel, data and channels to find where revenue is leaking.

Identify levers

We rank every opportunity by impact, confidence and ease.

Build the plan

A 90-day roadmap with owners, experiments and KPIs.

Test & scale

Run focused experiments, keep what works and scale it.

What clients say

Trusted by teams that care about results

I highly recommend Christy for any enterprise seeking to increase their market presence and improve not only their customer reach but also their corporate culture.
Adam MartinAdam Martin
The time and quality of work Christy put into each task was above what was asked of her.
Ashley Cook, CAPMAshley Cook, CAPM

Read more client testimonials

Questions

Good to know

Do you understand legal advertising rules?

I plan campaigns with your state bar's advertising rules in mind, and your firm always has final approval on messaging.

Which practice areas do you work with?

The process works for any practice area. We'll focus on the case types with the best value for your firm.

Can you help with our intake process?

Yes. Intake is often the biggest lever. I'll help you measure response times and conversion, and improve them.

Free growth plan

Get your free law firm growth plan

Tell me about your business and I'll send back the growth levers I'd pull first, with clear next steps.

  • A review of your website, funnel and channels
  • Your top 3 growth levers, ranked by revenue impact
  • Recommended first steps you can act on right away
  • A short call to walk through it together

Request your free plan

Takes about 2 minutes. Free, no obligation.

Your information stays private. No spam, ever.