Staffing & recruiting growth marketing

Fill your pipeline with clients and candidates

Staffing growth means winning on two sides at once. I built and led the digital strategy for an international healthcare staffing company, generating $80M+ ARR and tens of thousands of candidate applications a year.

Staffing results I’ve delivered

$80M+ARR generated from a digital strategy I built
70,000candidate applications a year
+800%website traffic in under 6 months
Sound familiar?

Two-sided growth is hard

We need more qualified candidates.

Job boards are crowded and expensive, and the best candidates rarely see your posts.

Client growth depends on a few rainmakers.

New business relies on relationships, with no repeatable marketing engine behind it.

We look like every other agency.

Without clear positioning, clients and candidates choose on price or speed alone.

I build repeatable engines for both sides of your business, so growth doesn’t depend on a few people.

Your growth levers

Where staffing revenue hides

Candidate supply and client demand both have levers. The biggest gains come from pulling the right ones together.

Candidate acquisition

Search, social and paid programs that reach qualified candidates where they look.

SEO & GEOPaid socialJob marketing

Employer brand & positioning

A clear story that makes clients and candidates choose you over the next agency.

PositioningMessagingReviews

Client demand generation

Inbound and outbound programs that bring in decision makers, not just inquiries.

B2B lead genContentABM

Application conversion

Fewer drop-offs between job view and completed application.

Landing pagesFormsCRO

Candidate nurture

Automated follow-up that keeps candidates engaged and ready for the next role.

Email & SMSAutomationRedeployment

Referral programs

Turn placed candidates and happy clients into your best source of new ones.

ReferralsAdvocacyIncentives
How it works

A proven process, tailored to staffing & recruiting

The same test-and-learn system I use with every client, focused on the metrics that matter in your industry.

Diagnose

I review your funnel, data and channels to find where revenue is leaking.

Identify levers

We rank every opportunity by impact, confidence and ease.

Build the plan

A 90-day roadmap with owners, experiments and KPIs.

Test & scale

Run focused experiments, keep what works and scale it.

What clients say

Trusted by teams that care about results

Christy uses a data-driven approach to generate qualified leads for our organization.
Hannah WatkinsHannah Watkins
I highly recommend Christy for any enterprise seeking to increase their market presence and improve not only their customer reach but also their corporate culture.
Adam MartinAdam Martin

Read more client testimonials

Questions

Good to know

Do you handle both candidate and client marketing?

Yes. I've built programs for both, and the best results come when they share data, messaging and a single growth plan.

Do you have healthcare staffing experience?

Yes. I led digital marketing for an international healthcare staffing company, including recruitment of healthcare professionals from around the world.

Can you work with our ATS and CRM?

Yes. I'll work with the systems you already use and make sure every channel can be tracked from first click to placement.

Free growth plan

Get your free staffing growth plan

Tell me about your business and I'll send back the growth levers I'd pull first, with clear next steps.

  • A review of your website, funnel and channels
  • Your top 3 growth levers, ranked by revenue impact
  • Recommended first steps you can act on right away
  • A short call to walk through it together

Request your free plan

Takes about 2 minutes. Free, no obligation.

Your information stays private. No spam, ever.